Tattered Essence

If you have taken the plunge and started up your publishing company then kudos to you. It is important that you remember to take care of all of the advertising related aspects of your new company. You will want to be sure to get a website up and running right away. You will also want to get some business cards made up for your new business. You can even just get a small number of them from a place like VistaPrint until you decide on a more permanent design. They are running a promo now where you can get 250 business cards for free. See the advertisement below.

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You will also want to get any postcards or ads made up if you plan on doing anything like. And remember to issue a press release about the opening of your new company!

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If you are publishing books for your self or even for other people as a small publisher you will not want to overlook libraries. Libraries are a great way to sell some of your books. However, it can sometimes be a bit difficult. Why? Because most libraries place their orders through Baker & Taylor. This is especially true for the larger libraries. But you can sell to libraries directly.

For some info on how to sell your books to libraries directly, check out How to attract librarians to your book.

If you are heading off to a book festival or the like then you will need a great camera to take photos with. Well, if you are in need of a great camera to take your pics you should check out the newest digital SLR camera on the market - the new Nikon D90.

The release of the new Nikon D90 Digital SLR Camera w/ AF-S DX NIKKOR 18-105mm f/3.5-5.6G ED VR Lens was just announced TODAY and it is NOW AVAILABLE for pre-order from Ritz Camera. Be sure to take advantage of this pre-order opportunity as they offer no sales tax and free shipping!

The D90’s creative potential explodes with the capability to record smooth 24fps, motion JPEG sound movie clips. Leveraging the D90’s 12.3-megapixel DX-format CMOS sensor, legendary NIKKOR optical quality and the one-button Live View function, the D-Movie Mode gives still photographers a new and exciting way to express themselves in 720p HD!

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You can also get this item from Amazon.com. See image below for the current lowest price on Amazon.com.

Are you looking for some book trade shows to take your books to? If so, you may know that there are a lot of them to choose from. Of course, some are better than others.

Here are a few of the bigs ones that you will want to check out:

London Book Fair — Dates: 04/14 - 04/16
Location: Earls Court London
Web: http://www.londonbookfair.co.uk

IRA (International Reading Association) — Dates: 5/4 – 5/8
Location: Atlanta, GA
Web: http://www.reading.org/association/meetings/annual.html

Book Expo America — Dates: 05/30 - 06/01
Location: Los Angeles, CA
Web: http://www.bookexpoamerica.com

Book Expo Canada — Dates: 06/15 - 06/16
Location: Toronto, Ontario
Web: http://www.bookexpo.ca

ALA (American Library Association) Conference — Dates: 06/28 - 07/01
Location: Anaheim, CA
Web: http://www.ala.org/ala/eventsandconferencesb/annual/2008a/home.htm

Christian Booksellers Association Trade Show — Dates: 07/13 - 07/17
Location: Orlando, FL
Web: http://www.christianretailshow.com

Frankfurt Book Fair — Dates: 10/15 - 10/19
Location: Frankfurt, Germany
Web: http://www.frankfurt-book-fair.com

Thanks to the weekly tip from John Kremer, here is a list of special interest bookstore in the New York City and Brooklyn areas. If you are a small time publisher or have self-published your book, this list will be of interest.

Brooklyn Bookstores

BookCourt, 163 Court Street; 718-875-3677.
Web: http://www.bookcourt.org

Promiseland Christian Bookstore, 4823 Avenue N; 718-377-2170.
Web: http://www.promisechristianbooks.com

Unnameable Books, 456 Bergen Street; 718-789-1534.
Web: http://www.unnameablebooks.net

Brownstone Books, 409 Lewis Avenue; 718-953-7328.
Web: http://www.brownstonebooks.com

Spoonbill & Sugartown, Booksellers, 218 Bedford Avenue; 718-387-7322.
Web: http://www.spoonbillbooks.com

WORD, 126 Franklin Street; 718-383-0096.
Web: http://www.wordbrooklyn.com

Here’s A Book Store, 1964 Coney Island Avenue; 718-645-6675.

The Book Mark Shoppe, 8415 3rd Avenue; 718-833-5115.
Web: http://www.bookmarkshoppe.com

Manhattan Bookstores

Asia Store, 725 Park Avenue; 212-327-9309.
Web: http://www.asiastore.org

Jim Hanley’s Universe, 4 West 33rd Street; 212-268-7088.
Web: http://www.jhuniverse.com

Posman Books @ Grand Central, 9 Grand Central Terminal; 212-983-1111.
Web: http://www.posmanbooks.com

Bank St. Bookstore, 610 West 112th Street; 212-678-1654.
Web: http://www.bankstreetbooks.com

Lower East Side Tenement Museum Shop, 108 Orchard Street;
212-982-8420. Web: http://www.tenement.org

Rainbows & Triangles Books, 192 8th Avenue; 212-627-2166.

Bluestockings Women’s Bookstore, 172 Allen Street; 212-777-6028.
Web: http://www.bluestockings.com

McNally Robinson Booksellers, 52 Prince Street; 212-274-1160.
Web: http://www.mcnallyrobinsonnyc.com

Rizzoli Bookstore, 31 West 57th Street; 212-759-2424.
Web: http://www.rizzoliusa.com

Books of Wonder, 18 West 18th Street; 212-989-3270.
Web: http://www.booksofwonder.com

Metropolitan Museum of Art Bookstore, 6 East 82nd Street;
212-650-2535. Web: http://www.metmuseum.org

St. Paul the Apostle Church Bookstore & Gift Shop, 405 West 59th Street;
212-315-0918. Web: http://www.stpaultheapostle.org

Choices — The Recovery Bookshop, 220 East 78th Street; 212-794-3858.

New York University Book Center, 18 Washington Place; 212-998-4650.
Web: http://www.bookstores.nyu.edu

St. Mark’s Bookshop, 31 3rd Avenue; 212-260-7853.
Web: http://www.stmarksbookshop.com

Dahesh Heritage, Fine Books, 1775 Broadway #501; 212-265-0600.

New York University Computer Store, 242 Greene Street; 212-998-4655.
Web: http://www.bookstores.nyu.edu

The Corner Bookstore, 1313 Madison Avenue; 212-831-3554.

Drama Book Shop, 250 West 40th Street; 212-944-0595.
Web: http://www.dramabookshop.com

NYU Health Sciences Bookstore, 333 East 29th Street; 212-998-9990.
Web: http://www.bookstores.nyu.edu

The Juilliard School Bookstore, 60 Lincoln Center Plaza; 212-799-5000.
Web: http://www.bookstore.juilliard.edu

East West Books, 78 Fifth Avenue; 212-243-5994.
Web: http://www.eastwestnyc.com

NYU Professional Bookstore, 530 Laguardia Place; 212-998-4681.
Web: http://www.bookstores.nyu.edu

The Museum of Modern Art Bookstore, 3 East 54th Street, 19th Floor;
212-333-6545.

Librairie de France, 610 Fifth Avenue; 212-581-8810.
Web: http://www.frencheuropean.com

Oscar Wilde Bookshop, 15 Christopher Street; 212-255-8097.
Web: http://www.oscarwildebooks.com

The Shop at RMA, Rubin Museum of Art, 150 West 17th Street;
212-620-5000. Web: http://www.rmanyc.org

Hudson St. Books, 510 Laguardia Street, 3rd Floor; 212-475-0113.
Web: http://www.hudsonstreetbooks.com

Penn Books, 16 Penn Plaza; 212-239-0311.
Web: http://www.pennbooksny.com

Three Lives & Co., 154 West 10th Street; 212-741-2069.
Web: http://www.threelives.com

Hue-Man Bookstore & Cafe, 2319 Frederick Douglass Boulevard;
212-665-7400. Web: http://www.huemanbookstore.com

Workman’s Circle Bookstore, 45 East 33rd Street; 212-889-6800.
Web: http://www.jewishbookcenter.com