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Barnes and Noble Won’t Do It

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According to Shelf Awareness, Barnes & Noble will not sell O.J. Simpson’s If I Did It in its stores but will fulfill special orders and offer it online, the AP (via USA Today) reported. The company cited “a perceived lack of customer interest.” By contrast, Borders will stock If I Did It, which will be published by Beaufort Books in October, but the company “will not promote or market the book in any way,” spokesperson Ann Binkley told the AP.

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